Lahore Qalandars and IFFI Renew Partnership For PSL-9
Staff Report
Lahore Qalandars and IFFI have renewed their collaboration as sports fashion partners for PSL 9, it was announced on Wednesday.
Lahore Qalandars, a prominent figure in cricket and youth engagement, proudly announced the continuation of its association with IFFI, a major menswear brand, as the official sports fashion partner for PSL 9.
This extension builds on the successful alliance launched during PSL 8. The owner and CEO of Lahore Qalandars, Atif Rana, expressed his excitement about the partnership and said, “The collaboration between Lahore Qalandars and IFFI has been extraordinary.
As we enter PSL 9, we are once again delighted to welcome IFFI on board and elevate the team’s style and identity on and off the pitch.
Ahmed Iftikhar, Founder and CEO of IFFI commented that it has been a fantastic journey for IFFI as the sports fashion partner for Lahore Qalandars.
We are once again honored to be associated with this dynamic cricket franchise. Because we are going to connect the spheres of sport and fashion.”
